Trail Towns
The Beating Heart of Otago’s Cycle Trail Network
When you plan a holiday it’s natural to think about the stunning scenery you’re going to experience, the exciting things you’re going to do and - in the case of Central Otago – quite possibly the wine which you’re going to taste.
And yet, it’s rarely the landscape and wine that you’ll remember most about a holiday. It’s the characters you’ve met and the trail town communities which have welcomed you.
So, what makes a great trail town and why are they such an important part of a multi-day cycling holiday?
A trail town is more than just a pit stop - it’s an integral part of the journey. It’s where cyclists or hikers refuel, relax, and connect with the local communities and culture, ensuring that the adventure is as much about the experience off the bike as it is about the ride itself. Throughout Otago, trail towns are the heartbeat of the region’s network of Great Rides and world-class cycling routes, offering everything from hearty meals to award-winning wines, and the kind of hospitality that makes you want to linger just a little longer.
Trail towns - like Cromwell (pictured) - are the heartbeat of the Great Rides.
The historic trail town of Clyde is a hub for the Lake Dunstan Trail and Otago Central Rail Trail (credit Roady NZ).
What is a Trail Town?
A trail town is a community strategically located along or near long-distance biking or hiking routes, catering to the needs of cyclists or walkers. These towns provide essential services like accommodation, food, bike hire or repairs, and supplies - but they also offer something much more important: a sense of place and connection.
A bustling urban area with a paved cycleway does not quite fit the definition, but a small community with a local café or bakery, good pub, bike shop, and a trail running right through its centre can absolutely be considered a trail town.
In Otago, trail towns aren’t just places to pass through - they’re destinations in their own right, where the charm of rural life meets the buzz of outdoor adventure. Each stop along the trail becomes a memorable part of the trip, from discovering the local history to enjoying the unique flavours of the region.
Small towns like Lawrence - on the Clutha Gold Trail - may seem sleepy...
... but scratch beneath the surface and you might be surprised at what you find! (Photos: Clutha NZ).
What Makes a Great Trail Town?
Whilst there’s no definitive checklist or criteria for defining a great trail town, they all have a few things in common.
1. Bike Friendly
The best trail towns understand exactly what cyclists need. Whether it’s a comfortable and affordable place to sleep with secure bike storage and probably somewhere to charge your e-bike battery, or a quick-fix bike shop to keep you rolling smoothly, these communities know cycling and have you covered. Across Otago’s network of five Great Rides, you can expect to find motels and B&Bs that provide secure storage for bikes, repair stations, and even extra perks like packed lunches for the next day’s ride.
2. Fabulous Food and Drink
Food is fuel, and let’s face it, most of us ride bikes as an excuse to eat and drink!
Whether you crave a classic kiwi steak and cheese pie, a gourmet burger, or a light, health-conscious salad, the best trail towns offer a variety of options to suit your needs.
But it’s not just about food. Throughout Otago you’ll discover some of New Zealand’s best wineries and more than its fair share of craft breweries! You’ll find that the local produce and flavours offered along the trails enhance your entire experience.
These small moments of indulgence are what make the ride worth it, and together with the warmth of welcome, they’re part of what makes a trail town unforgettable.
Coffee is fuel for cyclists and you're never far from the next cafe! (Photo: 103 The Store, Roxburgh).
Otago's trail towns have some of the finest bakeries and pies in the land! (Photo: Sanga's Pies, Cromwell)
A great pub is the hallmark of a great trail town! (Photo: Fork and Tap, Arrowtown)
Baking fresh from the oven and ready for hungry bikers. (Photo: Courthouse Cafe, Alexandra).
3. Welcoming Vibe and Local Character
What sets trail towns apart is their warm, welcoming vibe. They don’t just cater to cyclists - they embrace them. One of the joys of a multi-day cycling trip is connecting with the people and places you visit, and a great trail town makes that easy. The best ones have a welcoming, relaxed vibe, where the locals are always ready to swap stories, offer recommendations, and make you feel at home.
4. Off Trail Attractions and Unique Experiences
A great trail town doesn’t just provide the basics - it invites you to explore and stay a while. Yes, Otago’s towns are surrounded by stunning landscapes but scratch beneath the surface and you’ll find places steeped in history. Even the smallest communities often have fascinating museums retracing their rich heritage, as well as galleries, artisan producers and boutique retailers.
Take Clyde, where you can wander through beautifully preserved historic buildings, or visit nearby vineyards. From Lawrence explore Gabriel’s Gully where the Otago Goldrush began in the 1860’s. Head to Ranfurly, a town with a rich Art Deco heritage, where the buildings tell stories of a different era, or Naseby which you’ll be surprised to discover is the curling capital of the Southern Hemisphere.
Trail towns like this truly add depth to your cycling holiday.
What makes a great trail town?...
...he tangata he tangata he tangata (it's the people, the people, the people)...
Ranfurly on the Rail Trail is rich in Art Deco Heritage, including an Art Deco museum.
The tiny town of Naseby, a short detour off the Rail Trail, is the curling capital of the Southern Hemisphere.
5. Convenience and Logistical Support
From restocking snacks to arranging shuttles or bike transfers, a great trail town makes sure the practical side of your trip is taken care of. Offering everything from convenience stores to e-bike hire services, the supporting infrastructure in the trail towns ensure your ride stays smooth and stress-free.
Access to transport options is also key - whether you need a shuttle service to move gear between towns or a backup plan if the weather changes, Otago’s trail towns ensure everything flows easily so you can stay focused on the trail ahead.
Trail towns are also important for keeping your ride on track and along Otago’s Great Rides you won’t have to travel much further than 25km between coffee stops. You’ll also get plenty of advice from locals who know the trails inside out.
Bike hire and shuttle services are available across Otago's cycle trail network.
Local stores are essential for restocking provisions, and some even incorporate a café - Maniototo Café, Ranfurly.
6. Breathing Life into Rural Communities.
There’s an old saying that “a great place to live, makes a great place to visit”, and nowhere does that resonate more than in Otago’s trail towns.
Back in the 1990s, Otago’s rural communities were doing it tough. A downturn in farming meant towns were losing shops, garages, post offices, schools…and people!
But in the year 2000 a new venture called the Otago Central Rail Trail was opened. It was New Zealand’s first Great Ride and against all odds it brought a new lease of life to struggling rural communities. NZ now has 23 Great Rides, five in the Otago region, all of which have helped generate socio-economic benefits for the towns and villages along the trails. Tourism and hospitality opportunities generated by the trails have helped small communities to thrive by opening the door to new ventures which help enrich a community’s infrastructure, boosts local pride and makes them a great place to live.
Communities are also working hard to give back to the environment, and you’ll often find community conservation groups working along the cycle trails to improve and enhance native habitats through tree planting or predator control initiatives, as well as investing in cultural and heritage projects.
The Otago Central Rail Trail was NZ's first Great Ride and brought new opportunities for struggling businesses.
The Waipiata Hotel on the Rail Trail now has a thriving pie manufacturing and distribution business as well as hospitality.
A community group restoring wetland habitat at Waihola on the Clutha Gold Trail.
In Lauder - on the Rail Trail - the local community helped refurbish the original station building.
On a multi-day cycling holiday, trail towns become the rhythm of your journey. They break up riding with moments of relaxation, discovery, and indulgence. Whether it’s a quick coffee stop, a night of good food and local beer, or a chance to connect with fellow cyclists, these towns provide more than just practical support - they enrich your entire experience.
Trail towns are more than just stops along the way, they’re the heart and soul of the region’s cycling trails.
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